Black Girl Vitamins Featured on Rolling Out for New Viral Advertisement!
We are so excited that BGV’s Creative Strategist, Joyrdan Williams, was featured on Rolling Out for our newest ad that customers are raving about! The advertisement adds a Black Girl Vitamins twist on the classic film Baby Boy, one that fills Joyrdan with nostalgia. She collaborated with film director Omari Wyands to incorporate supplements and health into Jody’s iconic hair salon scene.
Watch Full Commercial Here
Why This Campaign Resonates
Ladies on social media have commented their love with phrases like:
“Great Marketing Guys! I love Black Girl Vitamins. Literally placing another order now!” and “Perfect concept !!!!!! Love the twist.”
One of BGV’s core goals is for our customers to feel like a true sense of community, so sharing childhood memories has meant so much to the team.
On the topic of sisterhood and wellness, Joyrdan told reporter Tamia Coleman that “growing up, the salon and Baby Boy were both nostalgic for me. They represented community, beauty, and the bond between Black women. Through this commercial, I wanted to show that wellness is part of that same tradition — taking care of ourselves, from our hair to our health.”
Read Full Article Here
Products Featured in the Scene
The scene highlighted BGV staples that support beauty, balance, and wellness from the inside out. Jody’s clothing pieces with Hair, Skin, and Nails, Sea Moss Gummies, Collagen Gummies, Omega-3, D3, PCOS Relief, and Meno-Chill.
Here are the benefits found in each product:
Hair, Skin & Nails
Ingredients: Biotin, Collagen, Folic Acid, Vitamin C & E
Benefits:
• Supports stronger hair & nails
• Promotes glowing skin
• Helps prevent thinning
Sea Moss Gummies
Ingredients: Organic Irish Sea Moss, Bladderwrack, Burdock Root
Benefits:
• Rich in 92+ trace minerals
• Supports thyroid + immune health
• Promotes clear skin + energy
Collagen (Age-Defying)
Ingredients: Hydrolyzed Collagen, Hyaluronic Acid, Vitamin C
Benefits:
• Firms skin + reduces fine lines
• Supports joint & bone health
• Promotes hydration from within
Vitamin D3
Ingredients: Vitamin D3
Benefits:
• Supports immunity + mood
• Fights vitamin D deficiency (82% of Black women are deficient)
• Strengthens bones and muscles
Omega-3
Ingredients: Fish Oil (EPA + DHA)
Benefits:
• Supports heart and cardiovascular health
• Promotes healthy brain + cognitive function
• Supports mood balance and overall wellness
PCOS Relief
Ingredients: Inositol, D-Chiro, Folate, Chromium
Benefits:
• Balances hormones + cycles
• Supports ovarian health + fertility
• Helps manage cravings & weight
Meno-Chill
Ingredients: Black Cohosh, Dong Quai, Magnesium
Benefits:
• Eases hot flashes + night sweats
• Supports mood + hormonal balance
• Natural relief for menopause symptoms
Shop With Us
And while we won’t show up at your next hair appointment to sell vitamins, you can always shop here on our website, Amazon, or at the next event near you!
Follow us on all social platforms @BlackGirlVitamins to stay updated on news and product launches!
Source
Rolling Out | The woman behind Black Girl Vitamins’ viral ad